The Atlantic Federal Credit Union came to us with a clear vision: a fresh, modern website that reflects their approachable personality and stands out in the crowded financial space. Our goal was to bring that vision to life with a clean, user-friendly design that prioritizes clarity, accessibility, and brand identity.

We delivered a visually engaging homepage that uses generous white space, illustrations, and subtle animations to introduce The Atlantic FCU’s story—and differentiate them from traditional banks and other credit unions.

Serving both personal and business members, the site required a thoughtful approach to navigation. To avoid overwhelming users, we designed a smart toggle within the main menu that allows visitors to seamlessly switch between personal and business banking options. This keeps the experience intuitive while offering quick access to a full range of products and services.

To support better financial decision-making, we developed an easy-to-use product comparison page with clear visuals and a “most popular” highlight feature, helping users choose the right fit with confidence.

The result: a streamlined, responsive site that elevates The Atlantic FCU’s digital presence, improves usability, and puts members’ needs front and center.